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Advantages
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Disadvantages
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- Additional income from the new services (e.g. extra tyre service, TPMS maintenance) and spare parts (for example, new sensors, service kits).
- Customers with a direct TPMS with summer and winter tyres come at least 2x a year in the workshop
- Improving the customer relationship with this regular contact with customers and the possibility to offer additional services
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- Lengthening of the handling time required for a vehicle with direct TPMS
- During peak season the problem is to be solved, of being able to handle fewer orders per day because of the extra time overhead.
Solution: Compensate for the increased time spent through good preparatory work, such as telephone consultation about the customer orders or timely provision of material
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- Increase in the importance of workshops for a tyre service (e.g. the vehicle owner cannot undertake tyre change with direct TPMS readily themselves)
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- Customers can be deterred by the increased prices or are not willing to pay, with the result of the reduction of tyre sales to all-season tyres or foregoing TPMS maintenance
Solution: Better understanding of the additional costs incurred by good customer advice and information about TPMS with reference to the statutory provisions as well as the emphasis on safety aspects
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- Specialisation as TPMS workshop as a competitive advantage through differentiation of services offered, know-how and service.
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- Error rates for the handling of the TPMS technology by a lack of know-how can lead to a bad reputation and claims for damages
Solution: Qualification of the staff by self-training, training or instruction, good information sharing, and communication among the employees to promote know-how
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